Turn Complex Products into Stories that Sell

Every day, potential customers scroll past complex product messages. We transform your intricate value proposition into stories that make people stop, understand, and act.

Our marketing storytelling approach works: over 90% of viewers have said our visual stories increased their motivation to act.

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The Challenges Marketers Face

Marketing today demands clear, compelling communication, but:

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Too Close to See Clearly?

When you live and breathe your product, it’s hard to step back and tell its story simply.

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Failing to Connect?

Visuals alone aren’t enough if your narrative doesn’t resonate.

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Losing Sales to Confusion?

Intricate ideas can alienate audiences without the right approach.

Narrative-First Marketing Solutions

Here’s how we turn complexity into clarity:

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Whiteboard Explainer Videos

Recognized for their clarity and engagement, our research-based whiteboard videos tell stories that are as unique as your message.

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Professional Presentations

High-impact narratives paired with polished visuals for pitches, conferences, and stakeholder communications.

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Infographic Stories

Data brought to life with a narrative that guides understanding. Static and/or animated formats.

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Social Media Storytelling

Bite-sized narratives paired with visuals that amplify engagement.

Our solutions can stand alone as a single asset or combine into a cohesive visual storytelling kit tailored to your audience and goals.

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Why Narratives and Visuals Drive Results

Our narrative-driven approach delivers measurable outcomes for our clients.

  • Simplify complex products, driving increased campaign engagement.
  • Leverage research-backed whiteboard videos to achieve 90% improved knowledge retention and 66% increased motivation to act.
  • Turn data into actionable insights that resonate with audiences.

With Exaltus, you get more than visuals—you get stories that inspire action and deliver results.

Browse Our Recent Business Stories

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In this whiteboard video, Seth Godin challenges you, whatever it is you do for a living, to figure out how to do work that matters, work you're proud of.
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Dive into the art of engaging and persuasive financial storytelling. Gone are the days of monotonous number-crunching sessions!
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In this video, we introduce you to the CAPTURE framework – our proven method for overcoming information overload and transforming it into captivating stories.
This whiteboard video highlights the power of visual storytelling for capturing attention, improving recall, and increasing engagement.
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Watch best-selling author and keynote speaker Ann Handley discusses how to find joy in writing with a voice that’s uniquely yours — a focus of her brand new book, Everybody Writes.
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In this whiteboard video, David Perell, creator of the Write of Passage online course, explains the importance of building a personal monopoly and shares tips for how to do it.
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This whiteboard video takes you through the four essential building blocks for creating your content strategy.
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Watch best-selling author Rachel Hollis explain how she created the Start Today Journal.
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After a very bad day, we tweeted this question: “What are your go-to tactics for recovering from a really crappy day?” What followed was a flurry of helpful responses. In this video, we’ll share our group’s top 10 list of remedies for a really bad day.
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12 tips to help you explain complicated things in a simple way that attracts and holds attention, builds trust, engages your audience and moves them to act.
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Discover 10 tips for generating more revenue for your small service business without working yourself into the ground or compromising the quality of the service you offer your clients.
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Watch best-selling author and keynote speaker Ann Handley explain why producing an email newsletter is a massive opportunity to connect with individuals, earn trust, and build affinity.
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In this whiteboard video, find out how AWAI can help turn your dream of making a great living as a writer into reality.
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In this video, best-selling author and keynote speaker Mark Schaefer explained the importance of dispensing hope among those you love, during uncertain times.
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Exaltus produced this whiteboard video sharing millennial keynote speaker and digital futurist Brian Fanzo's tips on how to stand out in 2020.
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We added this card to our online shop because we wanted to have at least one model where you could replace two colours, not just one.
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This card from our online shop might look very zen, but putting it together was more like solving a series of brainteasers. You'll notice a few tricks that you don't see in the average whiteboard video.
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"Musical Painting" is a personal fave among all the cards in our shop. This was the first time we animated a scene to make it look like it was being painted, rather than drawn.
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"Chalkboard Christmas" was the first addition to our online shop of holiday cards... and the first time we spent hours obsessing over timing the animation to music. Browse the collection here: https://www.exaltus.ca/shop/
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Discover how Lohika's core engineering services help VC-backed scale-up companies extend their software development teams and accelerate their time to market.
Exaltus produced a whiteboard video for Quantum, explaining why Quantum is uniquely placed to be your recruitment partner for your changing needs, across multiple specialties.
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In this quick video, we explain how CareQ software helps long-term care facilities communicate with staff, community partners, and their residents' family members during an emergency.
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In this quick video, we'll share 7 powerful ways to use CareQ to help you improve all the communication that is at the heart of running your long-term-care facility.
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In this video, we describe FireQ, an all-in-one solution for managing a fire department and communicating with its firefighters.
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In this video, discover how FireQ software offers reporting that covers incidents, firefighter hours, training, equipment, and more.
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This video describes Page Q, which listens for the unique tones of a fire department, captures and processes the messages, and pushes them out to firefighters.
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Check out our whiteboard video for Michigan's Grosse Pointe Academy and learn about their eight educational cornerstones.
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This is a video overview of the Reading Rewards online reading log and reading incentive program.
In this video, we'll share third-party research results (Turner et al. 2023) that quantify the impact of Exaltus whiteboard videos on viewers' knowledge, confidence, and motivation to act.
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Discover why marketers are obsessed with millennials, and eight best practices for resonating with a generation that doesn't like traditional advertising.
This whiteboard video describes trends impacting modern Canadian families.
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This whiteboard animation video explains how H can help companies onboard their customers at scale.
This video illustrates how content marketing attracts & engages your ideal audience, by giving them the quality information they need, on their path to purchasing your product.
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This whiteboard video explains how teachers can play a key role in making independent reading work. 
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In this whiteboard video, find out about Exaltus' beginnings, starting with one really bad presentation.
A dynamic presentation showcasing how Upchain revolutionizes product lifecycle management through seamless collaboration and innovation.
A bold, high-impact presentation demonstrating Okra’s capabilities in digital marketing, audience targeting, and interactive media.
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An insightful, data-driven presentation exploring employee engagement, workplace satisfaction, and modern HR strategies.
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This hand-drawn presentation on how to explain complex ideas breaks down essential strategies for clear and compelling communication.
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A sleek and strategic presentation revealing the power of influencer marketing, data-driven insights, and content amplification for brand growth.
In this deck, we share some of our best tips in for making financial presentations more exciting.
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In this deck, we share some of our best tips in presentation design and some of our favourite free resources to help you build your next killer deck.
In this deck, we present 7 compelling reasons to outsource your marketing to an experienced multi-disciplinary marketing agency.
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In this visual abstract, we lay out the results of a third-party research study that evaluated the impact of Exaltus whiteboard videos on viewers' knowledge, confidence, and motivation to act.
In this infographic, discover why switching to a virtual workforce is a good idea, both for employees and companies.
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In this visual abstract, we lay out the results of a third-party research study that evaluated the impact of Exaltus whiteboard videos on viewers' knowledge, confidence, and motivation to act.
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In this infographic, discover 25 intriguing facts about women business owners and the state of female entrepreneurship.
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Read an infographic that shows reading trends impacting children and teens, and new ways to encourage children and teens to read.
Exaltus produced this infographic highlighting the benefits buyer personas, the elements they should include, and the information sources that can fuel the process.
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In this infographic, read about three content marketing tactics that every marketing plan needs.
Exaltus produced an infographic for Rec Media in a hand-drawn style, showing trends impacting the modern Canadian family.
This infographic focuses on busy women, why they are such a desirable audience, and how to communicate with them more effectively.
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This infographic outlines the diet & lifestyle factors that contribute to Japan's impressive life expectancy and obesity rates.

Proven Impact: By the Numbers

Exaltus visual stories do more than engage and entertain. They transform viewers into knowledgeable, confident participants in your story, and we have the data to prove it. Here are the highlights of an independent study measuring the impact that Exaltus whiteboard videos had on viewers’ knowledge, confidence levels and motivation to act:

For more eye-opening statistics about the effectiveness of whiteboard animation, check out whiteboard video statistics.

Hear From A Few of our Recent Clients

“I’m truly amazed at how Exaltus brought my words to life and I know this will help so many in my community take the next step in telling their story, investing in their personal brand and ultimately standing out from the noise!”

“I wanted to thank you for the great job you did on the videos. Everybody loves them. They’ve proven to be the best way to get potential customers to immediately grasp what we do and to see the benefits. Plus, we’re getting so much buzz on our social networks!”

Garnet B. Smith, Founder & President, Enthalpy (H)

“Carole distilled my words into a visual story and… WOW! She made my thoughts come alive in a fun, tangible way that made the ideas more accessible and more joyous.”

Ann Handley

“I really appreciate your great communication on this project. We should have you give a lesson for our writers on best practices for working with clients.”

Katie Yeakle, Executive Director, American Writers & Artists Inc.

“As an award-winning company, we knew Exaltus would deliver a quality product. The most impressive part of our experience with Exaltus was the incredible level of service delivered consistently from the start of the project to the end. They worked with us to accommodate some challenging timelines and worked tirelessly to ensure our comfort throughout the process. The Exaltus team made suggestions that improved the process throughout…and continued to support us as we launched the videos they produced. An incredible experience we are sure to repeat.”

Karen Gillis, Operations Manager, Breton Smartek

“It was one of the smoothest creative processes we’ve ever participated in, and we were exceedingly pleased with the results. Thank you, Exaltus!”

Erin Virus, Communications Director, Quantum

How We Help Brands Simplify & Engage

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1. Extract Key Insights

We distill your value proposition and key messages into a compelling foundation.

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2. Shape the Narrative

We craft a persuasive story that connects emotionally and drives action.

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3. Create Engaging Visuals

We develop branded videos, presentations, or infographics designed for impact across platforms.

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4. Refine & Deliver

We fine-tune every element to ensure clarity, creativity, and brand consistency.

Turn Complexity into Sales

Schedule Your Personalized Consultation Now

Eager to make your marketing messages stand out? Our experts are ready to brainstorm ways to distill your complex ideas into engaging, crystal-clear stories that captivate your audience.Transform the way you communicate with visuals that don’t just inform but inspire action.

Communicate Consistently Across All Your Channels

Ensure that your message is communicated the right way, even when you can’t be in the room.
Make your messages land with clarity and consistency… from a social post to the boardroom.

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On your Website or App

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In Your Presentations

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In Your Training & Onboarding

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On Social Media

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At Events

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In Your Email Marketing