Welcome to our Whiteboard Animation and Storytelling Blog
Welcome to our whiteboard animation blog, where creativity comes alive! Whether you’re an aspiring animator, a business professional, or a storytelling enthusiast, you’ve found the perfect destination. Our storytelling blog offers a wealth of knowledge and inspiration for animation lovers and those interested in the art of storytelling.
Explore the psychology behind the success of whiteboard explainer videos, discover the benefits of producing animated series for your business, and learn how vertical animations can breathe new life into your social media presence. Dive into best practices for creating effective medical animated videos, master the art of consistent messaging, and stay updated on the latest innovations in whiteboard animation.
But our whiteboard animation blog goes beyond whiteboard animation. We delve into the power of storytelling, showcasing the impact of video storytelling on business growth and providing valuable techniques and examples of visual storytelling. We also offer book summaries of thought-provoking works like “The Power of Regret” and “Atomic Habits.”
Join us on this captivating journey of inspiration and education, as we unravel the magic behind whiteboard animation and storytelling. Whether you’re looking to enhance your creative skills or connect with your audience on a deeper level, our storytelling blog is your go-to resource. Unleash your creativity and explore the fascinating world of whiteboard animation and storytelling with us.
How to Make Financial Presentations More Effective
Find out how to make financial presentations more engaging, with 8 quick tips on that will turn your complex data into a compelling story.
Storyboarding: Mapping out complex ideas and creating a visual narrative flow
Discover the importance of storyboarding and visual planning to help you map out and organize your most complex ideas.
Crafting Clear and Concise Messages: A Guide to Articulating Complexity
Our best tips for creating clear and concise messages that effectively communicate your complex information.
Elevating B2B Communications: The 12 Principles of Multimedia Learning
Elevate your B2B communications with our guide on the 12 Principles of Multimedia Learning by Richard E. Mayer.
Unleashing Creativity: Transforming Complex Ideas into Compelling Narratives
Explore techniques to unleash your creative potential and transform even the most complex ideas into engaging narratives.
How to Leverage Cognitive Biases for Effective Communication
Cognitive biases influence how people perceive and respond to messages. Learn how to harness cognitive biases to enhance your communications.
Unlocking the Emotional Algorithm: Tap into the Power of Emotional Decision-Making
Discover the untapped power of emotional decision-making. Explore practical strategies to leverage emotions in your content.
Cognitive Overload and Cognitive Load Theory: The Delicate Balance in Effective Communication
Uncover the principles of Cognitive Load Theory to avoid cognitive overload and ensure effective communication.
Mastering the Art of Persuasive Communication
Discover our top ten persuasive communication tips for motivating and inspiring your audience to take action.
Breathing New Life into your Old Podcasts, Keynotes and Webinars
Learn how to transform your old podcast or talk from a fleeting moment into an everlasting gem of inspiration.
How to Unleash the Power of Inspiration in Your Communications
Learn how to inspire in your communications, and move your audience beyond passive consumption of information and toward embracing change.
Whiteboard Explainer Videos: Unlocking the Psychology Behind Their Success
Explore the psychology behind the success of whiteboard explainer videos and why they're so good at engaging and educating viewers.
Why and When to Produce an Animated Series for Your Organization
Discover the benefits of producing an animated series for your business, and learn how to make the most of this creative and effective medium.
How Vertical Animations Can Boost Your Social Media Presence: Lessons Learned from Our Experiment
Vertical animation can give a new lease of life to your videos on social media. See what lessons we learned from our own experiment.
Best Practices for Creating Effective Medical Animated Videos
Uncover our pro tips for creating effective medical videos, as well as the benefits of using whiteboard animation.
Mastering the Art of Consistent Messaging: How Video Can Help Boost Your Brand’s Identity and Trust
Message consistency is vital for your organization. In this post, we'll explain why, and share our top tips for getting it right.
Are Whiteboard Videos Outdated? Innovations in Whiteboard Animation
Are whiteboard videos outdated? Learn about innovations in whiteboard animation so you can level up your next whiteboard video.
Live Action Vs. Animation: Which is the Best Fit for your Next Video?
Discover the pros and cons of live action and animation in this comprehensive guide to help you decide which method is the best fit for your next video project.
Exaltus is a Pre-approved Supplier to the Government of Canada
We're excited to announce that Exaltus has been awarded a supply arrangement for audiovisual services with the government of Canada. Find out more about this exciting news.
How to Add Personality to your Whiteboard Video
Discover, by way of real-life examples, how to add pizzazz to your explainer videos and make them stand out.
8 Ways a Video Story Can Grow Your Business
Discover 8 video stories you can tell to generate revenue, raise capital, retain employees, and get everyone moving in the same direction.
Visual Storytelling Best Practices & Examples
Discover powerful visual storytelling techniques and examples to amplify your message and engage your audience.
How to use video in your virtual onboarding of remote employees
Learn how to use video to effective onboard your remote employees to reduce turnover and boost your profitability.
The Power of Regret Summary Video
Want to turn your regrets into a force for good? In this summary video of Daniel Pink's The Power of Regret, we'll share the four most common regrets and show you how to harness the power of regret to live a fulfilling life.
How to Select the Best Whiteboard Animation Company
Here are the 11 different factors you should consider in order to find the best whiteboard animation company for your needs.
7 Questions to Ask Before You Produce an Explainer Video
A high-impact explainer video doesn’t just happen. Discover 7 important questions you need to ask yourself before you produce your explainer video.
Productizing your service business: An experiment
Have you considered adding a product line to your service business? In this post, a few reasons why you should, and tips for going about it.
Atomic Habits Summary Video
Transform your life and unlock freedom by watching our engaging video summary of James Clear's Atomic Habits!
10 Non-Obvious Tips for Scaling Your Service Business the Right Way
If you run a small service business, I made this whiteboard video just for you. It's packed with tips to help you grow your business without working yourself into the ground or compromising the quality of your offering.
8 Reasons Why Creating Content is Even More Important During a Crisis
Discover how creating content now can help you maximize profits today and position you well for recovery when this crisis is behind us.
8 Lessons in Creativity
You can choose and learn to be creative. Here are 8 lessons in creativity to help you get and keep your creative juices flowing.
How to Write the Perfect Case Study in 6 Simple Steps
Find out how to write the perfect case study. Capture all the right information without wasting your customer's time... in six simple steps!
Keyword Research Best Practices
Learn how to map keyword research to your customer's journey, in order to produce the right content to attract visitors and turn them into customers.
How to Get the Brain Benefits of a Vacation, When You Can’t Get Away
Here are five simple tips for boosting your creativity and motivation when you need a vacation but you can’t get away.
19 systems you can build to help your small business grow
Unlock the potential of 19 powerful systems to help your small business grow, streamline operations, and enhance efficiency.
How to Shift your Sales Mindset and Sell Without Feeling Uncomfortable
Discover how to shift your sales mindset and sell with confidence, with secrets to overcoming discomfort and transforming your approach.
9 Reasons Why Your Switch to a Virtual Workforce Should be Permanent
Switching to a virtual workforce is a good idea, both for employees and companies. Here are nine reasons why, backed by data.
9 Creative Ways to Repurpose your Presentations
Your PowerPoint presentations are more powerful than you know, even when you can't present them. Here are 9 creative ways to repurpose your presentations.
10 Ways to Prepare your Business for a Comeback
Read about the ten things we should all be doing with our time now so that our businesses are ready to come back stronger when the economy starts to rebound.
12 Ways to Adapt Your Marketing in Times of Forced Isolation
Discover 12 tips for staying connected with prospects and customers during the days of frayed nerves and social distancing.
How to Explain Complicated Things in a Simple Way
12 tips to help you explain complicated things in a simple way that attracts and holds attention, builds trust, engages your audience and moves them to act.
Customer lifetime value: How to solidify long-term relationships with your customers
Discover 16 best practices for keeping your customers happy loyal, so that you can enjoy mutually beneficial, long-term relationships.
How to Build an Actionable Content Marketing Dashboard
Discover my best practices for building a content marketing dashboard that you can immediately act on to attract site visitors and turn them into customers.
How to Distribute your New Whiteboard Video
Whiteboard videos are powerful & versatile. Discover our impactful ways (with examples) to distribute your whiteboard video and reach multiple audiences.
Tips & Tricks for Harnessing the Power of Storytelling in your Marketing
Find out how you can harness the power of storytelling to take your audiences on a journey that inspires them and moves them to act.
Whiteboard Video Marketing: How to Boost Your Sales with Compelling Animations
Unlock the power of whiteboard video marketing: Boost sales with expert tips on crafting engaging videos that optimize conversions.
How to Optimize your Marketing with Buyer Personas (Infographic)
In this post and infographic, find out why and how the most successful marketers are using buyer personas in their content marketing and to drive revenues.
57 Proven Ways to Generate Countless New Content Ideas
It can be exhausting to consistently come up with fresh new content ideas. In this post, uncover 57 proven ways to generate countless content ideas.
How to Get Over the Fear of Marketing Yourself
For those of us who are a little shy or introverted, self-marketing can be daunting. But anyone can do it, even if it doesn’t come naturally. Find out how.
Good Habits for Business Owners
Running a successful business can depend on your ability to establish good personal and professional habits. Here are 3 ways to make that happen.
8 Best Practices for Marketing to Millennials
Discover why marketers are obsessed with millennials, and 8 best practices for marketing to millennials, even if they don't like traditional advertising.
How to Avoid Entrepreneurial Burnout
Entrepreneurs are a high-risk group when it comes to burnout. In this post, discover a few coping strategies to avoid burnout, before it derails you and your business.
19 Easy Ways to Delight Your Customers
Do you know how to wow your customers so that they come back to you again and again, and refer their friends? Discover 19 simple ways to delight your customers with your attentiveness and commitment.
Best Practices for Creating Compelling Marketing Messages
Master the art of creating compelling marketing messages and which key elements of brilliant messaging will make your brand stand out.
25 Intriguing Facts About the State of Female Entrepreneurship
In this post and infographic, discover 25 intriguing facts about women business owners and the state of female entrepreneurship.
7 Essential B2B Marketing Tactics for your Business
Discover the 7 essential B2B marketing tactics you should put in place – today and long-term – in order to attract more leads, resonate with them, and turn them into customers.
Emotional Storytelling: The B2B Marketing Superpower You May be Neglecting
If you’re not using emotional storytelling in your B2B marketing, you’re neglecting your superpower. In this post, find out more about emotional storytelling and how to use it to help your business grow.
Why Every Business Needs an Origin Story, and 10 Tips for How to Tell It
Find out how to tell your origin story in a way that leaves an impression and humanizes your brand in the eyes of prospects, employees, and other important audiences.
Best Practices for High-Performance Landing pages (Infographic)
Discover sixteen best practices for designing high-performance landing pages that convert more visitors into leads and customers.
6 Free Tools for Creating the Perfect Colour palette
Discover six free tools to help you create the perfect colour palette to make your content stand out, evoke emotion, and move your audience.
12 Ways to Stretch your Content Marketing Budget by Repurposing Content
Find out how to repurpose your content to help you stretch your budget and consistently produce engaging content in a variety of exciting formats.
12 Simple Tips to Help You Write Faster
If you aren't a professional writer, writing regular blog posts can be a challenge. In this post, discover twelve simple tips to help you write better, faster.
Does Your Growth Machine Need a Tune Up?
Are you craving sustainable and predictable revenue growth? Find out how to fine-tune your personalized digital marketing growth machine.
5 Outstanding Whiteboard Animation Ideas to Help your Business Grow
Explore five outstanding whiteboard animation ideas, from sharing advice and data to persuading and promoting your business.
How to Turn your Visitors & Followers into Subscribers
Learn how to promote your lead magnet and convert your social followers and site visitors into email subscribers, without spending a dime on advertising.
Never Stop Learning. Find out How!
Never stop learning. In this slideshow and post, uncover several creative and unconventional ways to continuously learn.
The Life Changing Benefits of Lifelong Learning
A commitment to lifelong learning does far more than just keep things interesting. In this post, discover seven life-changing benefits of continuous learning.
The 11 Slides You’ll Need in Your Investor Presentation
A compelling investor presentation should be concise, yet answer your audience's key questions and grab their attention. Here are the 11 slides you'll need in your investor presentation.
What you Should Know About Brand Guidelines
Brand guidelines are essential for developing a strong brand identity. In this post, discover everything you should know about drafting a comprehensive set of brand guidelines.
15 Eye-Opening Stats About Visual Marketing
Experts agree on the undeniably growing importance of visual content. In this infographic and below, uncover fifteen eye-popping stats about visual marketing that will convince you to invest in visual content this year.
7 Compelling Reasons to Hire a Marketing Agency
Need to expand your marketing team? Here are 7 compelling reasons to outsource your marketing to an experienced multi-disciplinary marketing agency.
The Whiteboard Animated Infographic: A Captivating and Informative Content Format
Discover a brand new content marketing tactic: the whiteboard animated infographic. Get the best of both the whiteboard video and the infographic. You saw it here first!
18 ways to Elevate your B2B Marketing this Year
Are you doing enough to build awareness about your offering and to communicate its value? This year, elevate your B2B marketing by checking these 18 effective tactics off your list.
How to Make a Whiteboard Video
Whiteboard animation, the kind where a story is drawn out before your eyes, has become hugely popular. Making whiteboard videos is fun, but the process can seem quite complex at first. The 7 steps described below will get you there.
4 Profit-Boosting Business Dashboards & the Secrets they Reveal
Your company's sales and marketing numbers conceal juicy secrets. In this post, discover four profit-boosting business dashboards, and the secrets they reveal.
From Math Geek to Storyteller: The Exaltus Origin Story
How does a math geek build a business around the service of storytelling? In this whiteboard video, find out about Exaltus' beginnings, starting with one really bad presentation.
The Role & Benefits of Content Marketing
This video illustrates how content marketing attracts & engages your ideal audience, by giving them the quality information they need, on their path to purchasing your product.
The Role & Benefits of Content Marketing
This video illustrates how content marketing attracts & engages your ideal audience, by giving them the quality information they need, on their path to purchasing your product.